In 1976 a handful of downtown business friends got together and decided to bring fresh seafood to the mountains. The white step-van they purchased made regular trips to the peninsula down in Tidewater, VA, and brought back whatever catch was available along with rock shrimp and other assorted delicacies from the ocean.
The van parked (as seen here in the photo) at the University Mall in front of Peoples Drug (now CVS) and sold out of the back. Business was good.
Eventually the enterprise got a real store front on Progress Street and continued being successful. From this location it moved once again when it was purchased by Keith, who now owns and operates Vintage Cellar, to a spot across from Gables Shopping Center.